Project entry
Pairs with SEO & AEO Desk: run a fixed set of buyer prompts across answer surfaces, score recommended/cited/mentioned/absent, and turn movement into a weekly brief with one named action. Drafts only—never posts without your yes.
What to take from it
- Start from real buyer questions, not vanity brand queries.
- Require quoted sentences and source links on every claim.
- Use the weekly brief as input to content work—not as auto-publish.